Ask the buyers before connecting
Send a bidding request to configured buyer connections. Collect the responses and apply the campaign's eligibility and pricing requirements.
Request bids from connected buyers and review how a call is matched to an eligible offer.
Pay per call · Built for US call workflowsConfigure the buyer connections and campaign terms.
Compare responses against the requirements for that call.
Follow the selected bid through the connection and outcome.
Explore the steps above. Sample details show the workflow, not a live account.
Pay per call
A call's value can vary with its service, location, and the buyers available right now. Real-time bidding asks connected buyers for a price before committing the call, bringing demand into the routing decision.
Send a bidding request to configured buyer connections. Collect the responses and apply the campaign's eligibility and pricing requirements.
A price alone is not the complete transaction. Check the agreed bid and the call handoff together so the selected buyer matches the terms used for the connection.
Review bidding behavior with a test. Inspect no-bid responses, unavailable buyers, and failed attempts as well as the successful path.
From setup to review
Configure the buyer connections and campaign terms.
Compare responses against the requirements for that call.
Follow the selected bid through the connection and outcome.
Test bids, no-match results, and expiry. Review setup, failure cases, and the evidence behind an outcome.
Read the practical guideA closer look
Explore the workflow above, then bring your own requirements to an early-access conversation.
A bid still needs to meet the configured eligibility and commercial rules. An unavailable or ineligible buyer should not receive a call simply because its quoted price is higher.
The bidding workflow includes auction testing. Use it to review responses and failure cases before depending on a connection.
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