Lead Source
For Managing client reporting

Give each client a report with a clear story.

Keep client accounts separate and build repeatable reviews of call sources and outcomes.

Managing client reportingIllustrative journey
  1. 01
    SourceClient account campaigns
  2. 02
    ConversationCalls and outcomes reviewed
  3. 03
    Next stepFocused client report

One inquiry. Its context stays connected.

Built around your day

Start with the way you work.

Client reporting works better when everyone agrees on what the numbers represent. Keep the account, campaign filters, time period, and outcome definitions visible so a monthly review can lead to a practical decision.

01

Start in the right account

Keep each client's calls, numbers, and campaigns in its own business context. Give teammates the access they need for the review.

02

Choose a repeatable report

Use consistent periods and filters. Distinguish total call activity from the subset of calls with recorded outcomes.

03

Bring a few conversations into the discussion

Use actual call details to explain an unexpected pattern. Share relevant evidence with appropriate access rather than an unexplained total.

The question worth asking

Can the client understand what changed and what to do next?

Connect the report to campaign sources, receiving coverage, and recorded outcomes. Keep the action tied to the evidence discussed in the review.

Bring these details into the review

01Account and date range
02Consistent outcome definitions
03Evidence for proposed changes

The tools behind the workflow

Bring the right details together.

Before you start

A few useful details.

Fit the setup to your actual campaigns, receiving team, and follow-up process.

Can a client review only its own account?

Configure account membership and roles around the client relationship. Review the resulting access before relying on it for shared reporting.

Can I take the report into a spreadsheet?

Yes. Download the relevant filtered report as a CSV file and keep its scope clear when you share it.

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